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Themes in e-liquid concept names as a marketing tactic: evidence from Premarket Tobacco Product Applications in the USA
Laestadius L, Vassey J, Kim M, Ozga J, Li D, Stanton C, Wipfli H, Unger JB. Tob Control. 2 022 Sep 28:tc-2022-057657. doi:...
Laestadius et al.
Apr 19, 20241 min read


Content analysis of email marketing communications among online e-cigarette retailers
Donaldson SI, Beard TA, Trinh J, Jaladanki S, Unger JB, Galimov A, Wipfli H, Allem JP. Full Text Online e-cigarette retailers use e-mail...
Donaldson et al.
Mar 2, 20241 min read


Playtime: vaping devices designed as cartoons and toys may appeal to kids
Tatum Z, Leventhal A, Wipfli HL. Tobacco Control 2024;33:693-694. Abstract Vaping device technology and appearance have transformed from...
Zacari Tatum et al.
Oct 1, 20231 min read


Advancing racial equity and social justice for Black communities in US tobacco control policy
Cwalina SN, Ihenacho U, Barker J, Smiley SL, Pentz MA, Wipfli H. Tobacco Control 2023;32:381-384. Full Text The US Food and Drug...
Cwalina et al.
Sep 30, 20231 min read


Monitoring website marketing among leading e-cigarette brands and vendors in California: content analysis
Donaldson S, Beard T, Unger J, Wipfli H, Galimov A, Wipfli H, Allem JP. Tobacco Control. Published Online First: 29 August 2023. doi:...
Heather Wipfli
Aug 29, 20231 min read


Online Purchase Attempts of Flavored E-Cigarettes to Minors in California Before and After SenateBill 793
Donaldson S, Beard T, Trinh J, Jaladanki S, Unger J, Galimov A, Wipfli H, Allem JP. Full Text E-cigarette use among adolescents has been...
Heather Wipfli
Jun 1, 20231 min read


Anime: A Growing Concern in Tobacco Marketing
Wipfli H, Kim M, Vassey J*, Stanton C. Tobacco Control. 2022 Apr 26:tobaccocontrol-2021-057195. doi:10.1136/tobaccocontrol-2021-057195....
Heather Wipfli
Apr 26, 20211 min read
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