Laestadius L, Vassey J, Kim M, Ozga J, Li D, Stanton C, Wipfli H, Unger JB. Tob Control. 2 022 Sep 28:tc-2022-057657. doi: 10.1136/tc-2022-057657. Epub ahead of print. PMID: 36171148. Full Text Concept naming of flavours is popular among e-liquid manufacturers. Rather than explicitly stating a taste or smell, these names convey aesthetics or sensations (eg, unicorn, frostbite, roadhouse), as well as positive health and lifestyle experiences (eg, relaxed, blissful). Concept na

Donaldson SI, Beard TA, Trinh J, Jaladanki S, Unger JB, Galimov A, Wipfli H, Allem JP. Full Text Online e-cigarette retailers use e-mail communications to promote products directly to consumers, which may facilitate e-cigarette use. Little is known about the content of these e-mails. As such, this study collected e-mails from online e-cigarette retailers in California to conduct a content analysis.

Tatum Z, Leventhal A, Wipfli HL. Tobacco Control 2024;33:693-694. Abstract Vaping device technology and appearance have transformed from cigarette lookalikes to mod devices, to the discreet and colourful designs of JUUL and its many offshoots. Recent innovations in vaping devices include those that resemble miniature toys, including soda bottles, snow cones and popsicles ( figures 1–3 ). These products piggy-back on the popularity of toy miniatures, driven by TikTok and other

Cwalina SN, Ihenacho U, Barker J, Smiley SL, Pentz MA, Wipfli H. Tobacco Control 2023;32:381-384. Full Text The US Food and Drug Administration (FDA) applies the Population Health Standard in tobacco product review processes by weighing anticipated health benefits against risks associated with a given commercial tobacco product at the population level. However, systemic racism (ie, discriminatory policies and practices) contributes to an inequitable distribution of tobacco-re

Donaldson S, Beard T, Unger J, Wipfli H, Galimov A, Wipfli H, Allem JP. Tobacco Control. Published Online First: 29 August 2023. doi: 10.1136/tc-2023-058000 Full Text Electronic cigarette (e-cigarette) brands and vendors use websites to promote pro-tobacco messages that may increase susceptibility to use e-cigarettes among never users or help sustain continued e-cigarette use among current users. E-cigarette website marketing is lightly regulated, and little is known about pr

Donaldson S, Beard T, Trinh J, Jaladanki S, Unger J, Galimov A, Wipfli H, Allem JP. Full Text E-cigarette use among adolescents has been considered a global public health concern. To prevent youth access to flavored e-cigarette products, California enacted Senate Bill (SB) 793 on December 21, 2022, prohibiting the sale of most flavored tobacco products, including e-cigarettes, while exempting hookah, premium cigars, and loose-leaf tobacco. This survey study examined attempted

Wipfli H, Kim M, Vassey J*, Stanton C. Tobacco Control. 2022 Apr 26:tobaccocontrol-2021-057195. doi:10.1136/tobaccocontrol-2021-057195. Epub ahead of print. PMID: 35474025. Full Text Anime, or Japanese animation which combines graphic art, characterisation and cinematography, is experiencing a global boom after having doubled its market size over the past decade. The industry was valued at $23.5 billion in 2020 and is continuing to grow rapidly. Anime is popular among adolesc